Nowadays, there are so many rules one must follow for a good rank in the top search engines. Search engines are almost as smart as humans reading your page content making sure your site is where search engine visitors want to go. The best way for potential customers to find your site is organically. After all, if someone clicks an ad to your website, and can’t find what they are looking for or the landing page isn’t relevant to what they are looking for, they will bounce (leave your site), leaving you paying for your ad that did no good. If you run an event planning company and someone...

A short but sweet list of guidelines to follow while building a web 2.0 website. Learn XHTML. Make sure your pages are XHTML transitional or strict. This will help with your visibility to search engines and cross-browser compatibility. XHTML Tutorial by W3Schools Learn CSS. With CSS, you can start separating content from appearance and CSS is more cross browser friendly than tables. One thing to avoid while programming with CSS is to use too many nested divs. If you start using too many, it’s kind of pointless to start using CSS rather than tables in the first place. If you are just...